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Company continues inaugural plate parade

by Heather B. Hayes
Virginia Business

February 2005

Cheryl Lyon is hardly a Republican insider, but for the second time in four years, her company, LDA Creations, is making the official commemorative plates for the inauguration of President Bush. The plates, which feature a traditional inauguration design showing the Capitol rotunda, an eagle, spears, 50 stars and the last names of the president and vice president, are made in-house at the company’s Silver Lake Mill Workshops in Dayton in the Shenandoah Valley. This time around, Lyon was able to persuade event planners to add a second color of 24 karat gold to the artwork, which “we felt really helped create a more elegant piece,” she says.

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Lyon, who has a manufacturing management background, started LDA Creations in the mid-1980s, after a friend asked her to make a complicated glass Christmas ornament. Since then, the company has grown steadily, specializing in the custom design and production of high-end ceramics, glassware and Christmas ornaments, most of which retail between $10 and $100. Last year, the company produced more than 150,000 pieces and took in nearly $1 million in revenue while working for such major customers as Colonial Williamsburg, Mount Vernon, Monticello, Montpelier and The Greenbrier.

Lyon expects that the business will grow another 15 percent this year. It already is outgrowing its main production offices in a picturesque pre-Civil War mill on Silver Lake. “We offer a very high quality product at a reasonable price,” Lyon stated. “I think our clients feel like they’re getting a very good value.”

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